#151 Are we losing touch due to automation?


Automation gives business owners the opportunity to focus on what they’re good at. But it’s easy to overdo it when it comes to automation, and suddenly, we’ve lost touch with our business, our audience, and even ourselves. In short, automation can solve a lot of our problems, but it shouldn’t solve ALL of them.

Because at the root of our businesses, it’s important that we stay connected to the clients we serve, the missions we prioritize, and the values at the core of our work. By automating things like email and customer relations, it can actually turn off the people we hope to bring in.

In this week’s episode, we’re talking about what you should and shouldn’t automate.

You’ll gain insight into:

  • The impact of automation on your target audience
  • Keenya’s perspective on tasteful automation
  • The importance of setting boundaries with your business systems
  • Keenya’s thoughts on connecting with clients


You’ll walk away from this episode with a newfound respect and appreciation for tasteful automation and clarity on where it will serve you best in your business.

Connect with Keenya:

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