EP: 227 What to do when everything is changing

What happens when the landscape of your business is turned upside down?
As entrepreneurs navigating the tumultuous waters of social media, we found ourselves grappling with that reality when the US government threatened to ban TikTok. We’re not just talking about a hiccup in workflow; we’re talking about a nosedive in revenue and a game of survival.
In this episode, we roll up our sleeves and dive into our personal journey through uncertainty, adaptation and, ultimately, resilience.

But how do you pivot when your entire business model is threatened?
The truth is, it’s a tricky beast to tackle. We sought solace in faith, gleaned wisdom from our Entrepreneur Organization Accelerator network, and found guidance in a mentor, a seasoned pro who had sold his agency for a hefty sum.
We had to shift gears swiftly, building new processes and adjusting our marketing strategy to stay afloat. It was a challenging time that tested us, but it also taught us the power of resilience and adaptability in the face of change.

The road to resilience isn’t just about adapting to change.
It’s about having open and honest conversations with yourself, with your team, and with the people around you. It’s about understanding where your money’s going, and creating an environment where informed decisions can be made.
As we share our story, we also talk about the importance of building a community.

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If you are interested in working with our agency for your content and social media accounts you can visit www.ifyoubrandit.com or email [email protected]

Check out this episode today and start using your best social media platform to build a community!